Blog

  Identifying favorable voters is critical in running a successful campaign.  It is an ongoing process which doesn’t end until Election Day!  

Political Campaign Superstore

Facebook’s ongoing privacy issues and data breaches continue to dominate the headlines. What does this mean for political campaigns seeking to target voters through social media? We believe that Facebook is and will continue to be a valuable tool for political campaigns looking to reach their target voters. Using Facebook is a fast and inexpensive way…

Political Campaign Superstore

There’s no doubt that robo calls are very much maligned, don’t forget they are the most cost-effective way to get your message to voters. Based on our nearly 20 years of experience, here is what we have found are the most effective ways of using them to your advantage in your campaign. You Need a…

Political Campaign Superstore

As the election season begins to heat up for November, we wanted to offer an overview of polling — the starting place for every campaign — large or small. How to Get the Most From Your Polling Taking a poll — it’s something every campaign thinks about and considers. But what should you poll on?…

Political Campaign Superstore

Persuading undecided voters to support your campaign is a vital part of running a winning campaign. So what can you do to be most effective? Low Information Voters Are the Reality First, you must understand that undecided voter are persuadable because they often don’t follow politics closely. Many of them are likely actually turned off…

Political Campaign Superstore

Like any other organization, political campaigns abound with distractions, and each one threatens to siphon off money, resources, and, most importantly. time and focus from the main task at hand — winning your election. This fall, even in an off, off year election, hundreds of candidates will vie for voters’ attention and support. Winning campaigns…

Political Campaign Superstore